I was doing a Facebook Live this week and one of my members asked if there were any other Proposal Planners in their area. At first, I was confused at the question because in my mind, I didn’t see why this would matter. But as I talked to her, I realized that she was asking because she was hoping to be the first Proposal Planner there.
Now, I get it. I understand the excitement that comes along with being a trailblazer in your industry. However, along with that excitement comes a lot of pressure, uncertainty, and stress that you might not be aware of. I decided to write a blog today and go over the pros and cons of being the first Proposal Planner in your area.
Pro: Bragging Rights
It goes without saying that there is a special feeling that comes along with being the first to do something. You can brand yourself as “The Original Proposal Planner in …” or tell people that inquire about your services that you were the first planner in your area.
Con: You Have To Do Everything Yourself
If you are the first Proposal Planner in your area, you have to do everything yourself. You have to educate the market that Proposal Planning exists, convince vendors that they should partner with you, and drum up your own customers.
Pro: You Set Pricing
Probably the most exciting thing about being the first Proposal Planner in your area is that you make all the rules. One of those rules will be about pricing. It is awesome to be able to set your own pricing and be able to charge whatever you want for your services.
Con: You Set Pricing
But as EXCITING as it is to be the one to make all the rules, it is MUCH easier to follow them. If you are NOT the first Proposal Planner, you can simply do market research and find out what other Proposal Planners in your area are charging.
Pro: You Never Have To Bend
When you are the only Proposal Planner in your area, you never have to bend if a client asks you to lower your rate or to something off-brand because there is no competition.
Con: It Won’t Last
Proposal Planning is an amazing idea, and others in your area will see your success and want in on it too. So enjoy being the first Proposal Planner but don’t get discouraged when others move in. That means your idea was awesome, keep doing you.
Pro: You Set The Bar
When you’re the first Proposal Planner, you set the bar for your area. You could come in the industry planning over the top, amazing proposals and then anyone coming in after you will have to compete with that.
Con: It Can Take Longer To Be Profitable
When you are the first Proposal Planner in your area, it could take a little bit longer to get your name out and be profitable. Be patient, it will come. But it is good to set realistic expectations in the beginning.
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