I’ve been in this industry a long time. 10 years to be exact. I have seen many “Proposal Planners” come, and many of them go. The reason that I think they end up quitting is this. A lot of people think that you can simply add “Proposal Planning” services to your website and you will start getting Proposal clients. But the truth is, if you want to become a Proposal Planner, that’s not enough.
The reality is that there are several very reputable Proposal Planning companies on the market now. So if you want to throw your hat in the ring, you are going to have to do a lot more than just use the term on your website.
Now, I know what you might be thinking.
You might be thinking, UGH, this is too much work. But the reality is that anything worth having does take some time and effort to build. But successfully marketing Proposal Planning doesn’t have to be some huge, impossible, overwhelming undertaking.
In fact, in my upcoming course Proposal Planning Formula™ I will teach you everything you need to know about successfully marketing Proposal Planning.
But for now, here are some questions I want you to think about when you are wondering why you aren’t getting enough or any Proposal Planning clients? Get out a piece of paper and write the answer to these questions.
Does your website and social media really speak to that audience? If not, what are some ways you can start doing that?
Are you addressing their pain points? Do you understand their pain points?
Do your assets make it seem like Proposal Planning is an afterthought?
What would make someone trust you to plan their proposal versus other established companies?
Now I want you to really spend some time thinking how you can improve on your answer for each section.
In my upcoming course, I teach you how to properly address all of these things. But this is something you can also start doing on your own if you really want to create a transformation in your business.
I also created a FREE resource for you to help you get started on your Proposal Planning journey. It’s called 4 things you can start doing TODAY to start Proposal Planning. If you are serious about Proposal Planning, this is a great place to start.
I’d also love to invite you to our Proposal Planning Academy Tribe where you can ask questions and get support along your journey! When you join, leave a message letting us know you downloaded the resource and tell us what you are looking for in a Proposal Planning Coach.
As a Proposal Planning coach, I want to both educate and inspire you. I hope this blog does both. Some people don’t realize just how much money there is in Proposal Planning. Sure, there are simple proposals out there which will require you to set up rose petals and candles. And for those, the profit margin isn’t super high. There are also lovely custom proposals that you plan where your profit margin can be one to two thousand dollars. But if you plan a luxury proposal, your profit margin can be extremely high.
Take Christian for example. He hired my company, The Heart Bandits, to plan his epic marriage proposal. He is involved with the Pittsburgh Steelers and he had an unlimited budget. He really wanted his girlfriend to get taken on a journey for her proposal. He didn’t just want her to walk out into a room and see a nice proposal set up. He wanted it to be a multi-level experience that was different from anything he had seen.
He also had one special request. He wanted a rare Christian Louboutin bag presented to her before he proposed. I must have called every Christian Louboutin store in America for that bag….but I got it!
Now, on to the Proposal Planning. Christian and his partner are used to traveling the world. In fact, travel is a huge part of their story. So we presented him the concept of a “Jet Setter” theme and he loved. it. First, we rented out one of the most incredible rooftop gardens in Manhattan. We stationed a butler right near the elevator to greet the couple with Champagne. When they arrived on the rooftop, we had an orchestra playing under an Eiffel Tower replica built of moss and lights. When the couple walked out of the elevator, she was completely floored as the orchestra played “All Of Me,” by John Legend.
After the orchestra serenaded the couple, Christian lead her through hundreds of stunning red and pink florals and to a faux grass wall fashioned after a Parisian cafe. Displayed on the wall were large canvases of the couple on some of their travels together. After spending some time there, they walked out onto the garden and a string quartet began playing. It’s then, the couple passed a replica of a Venetian gondola with roses spilling out of it. This was to represent their travels to Italy.
Christian escorted her over to some beautifully displayed Louis Vuitton luggage where she found a surprise gift. The gift contained the rare handbag I was able to find which was Mexican themed and represented their travels to Mexico. Finally, he walked her over to the pool where we had a custom monogrammed proposal message at the bottom of the pool that said, “Will You Travel The World With Me Forever?” The pool was lined with gorgeous candles and rose petals. Christian proposed and she of course said, “YES!”
After the proposal, we transformed the garden for an intimate dinner for the couple to share. The dinner was catered and came with a waiter to make sure they had a one-of-a-kind experience. The string quartet continued to play as the couple enjoyed their celebratory dinner.
Now, I know what you are thinking. You’re thinking “Whoa, if he spent that much on a proposal, what would he spend on the wedding?” And that is exactly what I am here to point out to you, and exactly what I want you to think about. Really let that sink in. If he spent $70K on a proposal, what would he spend on a wedding? And what if YOU were both the Proposal Planner AND the Wedding Planner for him?
If you have the opportunity to not only earn a significant amount of revenue for planning a luxury proposal, AND you get to earn the trust of a couple before they get engaged, why wouldn’t you? If you could have a built in lead in to be their wedding planner, why would you not take it?
And that is exactly what Proposal Planning can offer you. It can not only increase your revenue and diversify your income. It can provide you more leads for your wedding planning business. To find out more information on why I think you need to get started Proposal Planning right away, download our freebie below.
If you are ready to learn how to be a Proposal Planner, sign up for our email list below so we can send you more curated content and tips.
After planning proposals for over 10 years, my company runs itself so I have decided to teach others how to become a Proposal Planner. And I am truly passionate about helping entrepreneurs and Wedding Planners LEVEL UP and start offering Marriage Proposal Planning services using profitable action steps and my proven SEO & Marketing strategies. I will be launching a FREE webinar soon as well as a course. But for now, I hope this blog inspires you.
